The Concept of Trademarking is not new to the society. A lot of us might have commonly heard the word Trademark. However, usually, when we come across terms like Collective marks or Certification Marks, we get confused. Are these terms similar to each other? Are there more alternatives available to Trademark? Are these genesis of […]

A unique selling point (USP), also called a unique selling proposition, is the essence of what makes your product or service better than competitors. In online marketing, communicating your USP clearly and quickly is one of the keys to getting potential customers to convert on your site. What is unique selling point (USP)? A unique

RTO No objection Certificate (NOC) is an official document issued by the local Regional Transport Office (RTO) to allow re-registration of the vehicle with another RTO in a different state. Also, it is a document certifying that there are no pending dues of tax on the concerned vehicle. Travelling to another state for less than

MINISTRY OF CORPORATE AFFAIRSNOTIFICATIONNew Delhi, the 22nd July, 2021 S.O. 2904(E).—In exercise of the powers conferred by sub-section (2) of section 1 of theCompanies (Amendment) Act, 2020 (29 of 2020), the Central Government hereby appoints the1st September, 2021 as the date on which the provisions of section 4 of the said Act shall come into

Wealth is one of the measures of financial success. High-net-worth individuals (HNIs) are wealthy individuals occupying financially privileged positions in society. In India, HNIs are those with investable assets of over Rs. 5 crore.  HNIs need to invest and must have a long-term vision. Most HNIs are owners of big companies who are in positions of

Revenue run rate, or sales run rate, is a financial metric that projects current revenue in a given period over a future period of time to give businesses a baseline understanding of future earnings. Companies can use weekly, monthly, or quarterly revenue data to extrapolate their annual income and inform strategic planning. What is Revenue

The State Government levies the professional tax on the professionals and members. The levy and governance of professional tax in Rajasthan is regulated under the Rajasthan State Tax on Professions, Trades, Callings and Employments Act, 1975. Understanding Professional Tax in Rajasthan Professional Tax is an important form of tax levied by the state government on individuals engaged

Customer Acquisition Cost, or CAC, measures how much an organization spends to acquire new customers. CAC – an important business metric – is the total cost of sales and marketing efforts, as well as property or equipment, needed to convince a customer to buy a product or service. What is Customer Acquisition Cost (CAC)? Customer

Authorised Money Changers/ AMCs are entities who are authorised by the Reserve Bank of India as per Section 10 of the Foreign Exchange Management Act of 1999. Accordingly, an AMC may either be a Restricted Money Changer (RMC) or a Full Fledged Money Changer (FFMC). As defined by the Act, an Authorised Person essentially means

Bootstrapping describes a situation in which an entrepreneur starts a company with little capital, relying on money other than outside investments. An individual is said to be bootstrapping when they attempt to found and build a company from personal finances or the operating revenues of the new company. Bootstrapping also describes a procedure used to calculate the